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All posts by Bonnie Sainsbury

Focus on the Right Channel to Optimize Online Customer Engagement

Establishing the right channel for your business to excel in online customer engagement involves having the right message at the right time for each customer segment. Customers like to engage in different ways. Some prefer social media channels like Facebook while others prefer email. Test your market and determine what will work best for your […]

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Does Your Content Need More Personality?

We all know that there is a need for relevant and targeted content for your audience. But do we have to stick to the corporate image or can we show who we are personally and perhaps even add some humor. That depends. Many companies tend to play it safe and show no personality while others […]

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4 Ways to Improve Your Online Customer Engagement

Improving your online customer engagement is key to your overall success. Let’s look at 4 ways you can use to improve your customer engagement. 1. Value Proposition Your website needs to be taking advantage of a value proposition to engage your customers. In fact, many of the experts believe it to be vital. Your website […]

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3 Key Ways to Engage Your Customers Online

Engaging your customers online is an important part of your business success. To do so takes some work and planning on your part. Here are 3 key ways that are guaranteed to help you engage better with your customers online.

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Using Your Time Effectively – Time Diary

When you use your time effectively you accomplish the tasks you set out for yourself. Distractions are everywhere; email, social media, unimportant tasks are just a few.

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Using Your Time Effectively – Clearing the Clutter in Your Business

Does your desk look like an annex of the city dump? Let’s confront the clutter created by working with inefficient systems or no systems at all. You may like the idea of doing what you want to do when you want to do it and the way you want to do it, but your productivity, […]

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Using Your Time Effectively – 5 Secrets of Successful People

Have you ever spent any time studying very successful people? Do they seem to you to have something in common? There seems to be something about them, but it’s somewhat elusive, not easy to define. Maybe you think it’s all due to lucky breaks….? But have you ever heard the expression, “I find that the […]

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Using Your Time Effectively – Learning to Focus

In his very interesting book, The Four Hour Work Week, Timothy Ferriss has a chapter on time management in which he tells us to forget all about it. He asks us five questions: If you had a heart attack and had to work two hours per day, what would you do? If you have a […]

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Create a Powerful Twitter Bio

A powerful Twitter bio is one way to grow your following quickly. This video makes it easy for anyone to create an effective Twitter bio.

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Social Media Resource Guide

Running a successful social media campaign is about delivering great value on a regular basis to strengthen the visibility and reputation of your brand. To help you do this though, you can use a number of tools that will let you access a larger audience, that will automate some of the process for you and […]

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